The holidays are an opportunity to recharge our batteries and take stock of everything we left over from the previous year, as well as a time to rethink the coming year. This season are times where tradition fills us with joy; with unforgettable memories of living together as a family; moments full of magic and happiness that are expressed in the posadas, one of the most joyful traditions of our Mexico. This 2020, the Secretary of Tourism of the State of Querétaro wanted to transfer this spirit and this magic to the digital environment through this new festival "Christmas Sparkles" and its portal


The concept "Christmas Sparkles" starts with a flash that illuminates our spirit, that gives us peace and hope by decorating the plazas of the 6 Magical Towns of Queretaro: Amealco, Bernal, Tequisquiapan, Cadereyta, San Joaquin and Jalpan, and Plaza de Armas in a digital environment.


In this moment of change, we wish to provide the inhabitants of Queretaro as well as visitors an opportunity to experience the magic of Christmas in our state and its emblematic Magical Towns.


Within the portal, visitors will be able to access the following contents:

Plaza de Armas, Querétaro, in 360 degrees where they will be able to discover a beautiful birthplace and tour the main square of the Historic Center.

360º development of the squares of the 6 Magical Towns of the State: Amealco, Bernal, Tequisquiapan, Cadereyta, San Joaquin and Jalpan with the atmosphere of the December festivities.

Customizable birth to build from home and share in your social networks.

Contents to download from each Magical Towns with activities for the children of the house with images to color and crafts to do with the family.

Tutorial videos for living and doing: a piñata, knowing how to wrap gifts and make cookies and punch.

Photographs and videos of the 6 Magical Towns to learn more about their tourist attractions and their natural and traditional beauty.


This Christmas the Secretary of Tourism of the State of Queretaro wants to illuminate the homes of those who live in our state or wish to know it through this novel platform and festival full of activities to do with the family and enjoy these moments with your loved ones.

For more information, visit us on Facebook or on the site: